FEATURED AND MOST USED PRODUCTS:

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Become a Lucky Boy

Train. Fight. Survive. Win.

We NEED to lay down a mission for young people and for ourselves. Something so impossible in its scope and so unattainable in its achievement, that the individual has no choice but to be consumed by their mission. To train themselves and their loved ones. To be able to protect their families. To survive in an ever changing world. To win the fight...and come home.

- Mr. Lucky

CREED:

  • DISCIPLINE

    We take our training VERY seriously, and so should you. Exercise, Education, Preparation. Discipline your body, educate your mind, and become the best version of YOU to make your ancestors proud. The more you know, the less you carry. Physically and mentally

  • BROTHERHOOD

    There is no such thing as a successful lone wolf. Not in nature, not in life. This is a coping mechanism for isolation. While we may isolate ourselves in the mountains, the forests, the desert to train, we bring the tribe that has our back. Don't know where to find your tribe? Build one.

  • PURPOSE

    Purpose gives weight to every mile you walk, every risk you take, every book you read, and every rep in the gym. You are not on this earth to wander. You do not exist to drift from thrill to thrill. TRUE PURPOSE begins when you have people that count on you. Who is counting on you today?